telemetrytransmit – Telemetry Agency

December 1, 2022 — Comments are off for this post.

TrueCar taps Telemetry for Content Creation

DETROIT, Mich. (December 1, 2022) -- Integrated communications agency Telemetry today announced that TrueCar has selected Telemetry to assist in the development of car-related digital content.

Leveraging TelemetryTRANSMIT™, Telemetry's branded journalism division led by Andrew Ganz, Telemetry will apply its editorial rigor and automotive knowledge to assist TrueCar in post-funnel engagement.

"Since our inception, Telemetry and our TelemetryTRANSMIT division have dedicated its resources to creating top-tier automotive content for the industry," said Craig Daitch, president of Telemetry. "Having the opportunity to work with TrueCar's marketing leaders to engage their customers is an opportunity we are beyond excited for."

About Telemetry

Established in 2020, Telemetry specializes in brand-driven storytelling, helping companies find and speak to their desired audience. Taking a comprehensive approach to integrated communications, we adapt to the needs and projects of our diverse client base and deliver trusted messaging, expertly curated content, and aligned creative visuals to propel each business forward.

Visit telemetryagency.com to learn more about what we do and how we can collaborate with your team.

Published by Telemetry in Clients, Press Release

Tags: brand journalism, content marketing, digital content, new client, telemetrytransmit, truecar

June 22, 2022 — Comments are off for this post.

Andrew Ganz Joins Telemetry as Executive Editor, Consumer Automotive Content

NOVI, Mich. (June 14, 2022) -- Integrated marketing and communications agency Telemetry today announces the hire of Andrew Ganz as Executive Editor, leading the consumer automotive content under TelemetryTRANSMIT™ – the company’s brand publishing offering that matches clients with accomplished industry authors to drive narratives that advance the objectives of the brand.

"Andrew brings the type of experience we seek at Telemetry ," said Craig Daitch, Telemetry president and founder. "He has worked across all facets of the automotive industry with a mind for storytelling. We are excited for Andrew to bring a new and fresh vision for TelemetryTRASMIT."

Ganz joins Telemetry after gaining experience in public relations at two automotive manufacturers and serving as editor and contributor at several well-known automotive publications including Autotrader, Kelley Blue Book, and Motor Authority. With a journalism degree from Indiana University, Ganz will be focused on driving strategy and overseeing operations for TelemetryTRANSMIT™.

"As a storyteller always in search of an audience, I've found my place with the team at Telemetry,” said Ganz. “I'm looking forward to connecting our clients with the readers they never knew they could find."

Published by Telemetry in People, Press Release

Tags: new hires, people, Telemetry, telemetrytransmit

February 1, 2022 — Comments are off for this post.

Telemetry Adds Beth Nichols as Managing Editor

Beth Nichols joins Telemetry as managing editor.

NOVI, Mich. (February 1, 2022) -- Integrated marketing and communications agency Telemetry today announces the growth hire of Beth Nichols as Managing Editor. Nichols will manage content for the company’s consumer automotive wing, delivering magazine-quality editorial on behalf of brands.

"Beth brings a wealth of copy-room experience, automotive knowledge, and fact-checking rigor to the editing process," said Craig Daitch, Telemetry president and founder. "She will help ensure our brand-publishing clients receive well-manicured and error-free copy."

Nichols joins Telemetry after spending several years as an editor at Road & Track and Car and Driver. She earned a bachelor’s degree from the University of Michigan.

Published by Telemetry in People

Tags: editors, new hires, people, telemetrytransmit