Brand Driven Storytelling for the Everywhere Age
Services
Content Creation
From expert copywriting to brand journalism, influencer content, and captivating visuals — we craft narratives that resonate.
– Brand Journalism
– Native Advertising
– Sponsored Content
– Social Media Copy
– Blog Authorship
– Copy Editing
– Editorial Planning
– Corporate Report Authorship
– Interactive Design
– Influencer Content Creation
– Motion Design
– Photography & Video
Content Strategy
Our content strategy combines auditing, planning, and SEO/SEM to ensure your message resonates effectively with its audience.
– Content Audit & Analysis
– Content Planning & Governance
– Content Performance Analytics
– Content Distribution Strategy
– Public Relations Strategy
– Messaging Strategy
– Influencer Strategy
– SEO/SEM
Community Management
Boost brand narratives with strategic Content Distribution, Reputation safeguarding and enriched Employee Engagement.
– Social Media Management
– Editorial Calendaring
– Community Management
– Content Distribution
– Reputation Management
– Media & Monitoring
– Employee Engagement
Media Engagement
Combining paid social/search, organic strategies, storytelling and expertly crafted releases for unparalleled reach.
– Paid Social
– Paid Search
– Display
– Organic Social
– Natural Search
– Earned Media Relations
– Release Creation and Placement
– Storytelling Placement
– Executive Visibility
Industries
Automotive
In the automotive sector, where suppliers, OEMs, and support entities are deeply interconnected, clear communication bridges gaps. Telemetry possesses a nuanced understanding of this intricate network.
For executives and industry trailblazers, aligning with an agency well-versed in these subtleties is essential to having your message to break through.
Finance
In the financial sector, where decisions carry weight and consequence, engaging potential customers early is paramount.
Telemetry, attuned to the subtleties of this industry, crafts content that not only illuminates core services but also shines a spotlight on complementary offerings.
For financial institutions aiming to influence choices at initial stages, an alliance with a knowledgeable agency like Telemetry offers a strategic edge, ensuring messages resonate both centrally and peripherally.
Media Publishers
In the evolving media publishing landscape, co-branded content stands out as a beacon of innovation.
For lifestyle editorial brands aiming to delve into the automotive realm, expertise matters. With its consortium of seasoned journalists and marketing mavens, Telemetry is adept at crafting content that seamlessly merges brand ethos with automotive insights.
Collaborating with such a team ensures content that resonates with readers and solidifies a publication’s position as a forward-thinking voice in both the lifestyle and automotive spaces.
Professional Services
For service providers, distinguishing your brand in a crowded marketplace hinges on making your core expertise matter to customers.
By weaving stories that forge a profound bond with the service provider’s unique expertise, Telemetry elevates the connection current and potential customers have towards your brand. Only we can turn casual interactions into enduring relationships.
Real Estate
In the competitive landscape of real estate, agents and brokers understand the value of distinctive, compelling content.
Telemetry, with its group of seasoned journalists, crafts narratives that do more than just advertise — they build connections.
For real estate professionals eager to retain current clients and captivate prospective ones, the stories Telemetry curates offer more than a listing: they reinforce a relationship, embedding deeper trust and affinity in you, the agent.
Tech
In the tech world, getting the right message across can be tricky. Telemetry knows how to speak the language of tech and helps companies communicate more effectively.
For tech businesses launching new products or into new markets, it’s essential to influence the right decision-makers at the right time. We refine and amplify your to ensure they’re heard by the right ears.
Testimonials
Content Strategy
"Telemetry was integral to making our platform connect with buyers in the key industries we were seeking to scale into. Their guidance and strategic approach was critical to our ability to reach the right people with the right story."
Dave Grannan
Co-Founder & CEO, Light
Content Strategy
"Telemetry has given Carbon Revolution a strong and consistent voice across both technology and automotive media. We’re proud of the hard work they’ve performed on our behalf."
Jake Dingle
Chief Executive Officer, Carbon Revolution
Public Relations
"Telemetry has helped to elevate our brand's voice and strengthen our position in a highly competitive, highly technical market. Their support in helping us to craft our investment and product announcements, expertly handling our media relations and brand publishing has played a large role in the ongoing success of our business."
Rohit Bery
Vice President Business Operations & Strategy, May Mobility
Content StrategyContent Design
"Telemetry developed an evergreen editorial strategy that aligns with our clients' objectives. We operationalized a content authorship program that harnessed the passion and detail of the automotive enthusiast and the rational needs of the in-market shopper to enable the most mindful automotive purchase decisions."
Major Financial Instituion
Social & CommunityContent Strategy
It was an incredible team effort, and Telemetry represented the Howe Foundation with respect every step of the way. Your desire to make such a meaningful project successful and your tireless efforts will certainly not be forgotten.
Travis Howe
Gordie and Colleen Howe Foundation
Content StrategyPublic Relations
"Telemetry was monumental in transforming our decades-old brand into a technology company at the forefront of innovation in the automotive industry. Their support with internal communications has helped us engage our nearly 18,000 employees, building and celebrating a global team focused and working towards the same goal."
Kevin Parliament
Global Marketing & Communications, IAC Group
News
Automotive and Tech Communications Agency Teams Up with SEO Consultancy...
Read MoreTelemetry, the award-winning integrated communications agency, published its 3,000th article,...
Read MoreIndustry Veteran Enhances Telemetry’s Strategic Communications with Automotive Expertise and...
Read MoreThe automotive industry is at a fascinating crossroads, raising several...
Read MoreThinking
Over the last four years, Telemetry has evolved. Ironically, the evolution of our services aligns closer with our initial vision today than when we first launched.
Read MoreAbout Us
Established in 2020, Telemetry is an integrated communications agency with a more powerful approach to storytelling.
Leveraging experiences from our client, agency and publishing backgrounds, Telemetry brings leadership and vision to brands seeking a fresh approach to communications.
We enable our clients to find their most powerful, resonant brand voice everywhere their customers engage.
Our Team
Craig Daitch
Founder & CEO
Craig Daitch is the founder and CEO of Telemetry, an integrated communications company specializing in content creation and brand publishing. His 25-year career spans leadership roles at major companies including Hearst Autos, where he led strategy and insights, transforming traditional car ads into high-quality sponsored content. He also helped produce an Audi-sponsored documentary featuring Malcolm Gladwell.
At Ford, Daitch made headlines by turning a small engine debut into a publicity stunt, carrying it as airplane luggage to the LA Auto Show. At General Motors, he established a pioneering content studio to maintain Chevrolet’s brand consistency across global markets. While at PHD, he earned a Cannes Lion for an innovative cross-promotion between Discovery Channel’s “Future Weapons” and the video game “Gears of War.”
Through Telemetry, Daitch continues to create unconventional campaigns for automotive, finance, and media clients. Notable projects include dressing an IAC Group executive in a dress made of cockpit materials for NAIAS.
A graduate of Western Michigan University, Daitch has guest-lectured at the University of Michigan and NYU, and completed executive leadership training at Cornell.
Kaitlin Jarvis
Senior Vice President, Managing Director
Kaitlin is a strategic communications professional with expertise shaping strategy for global B2B and B2C brands. With experience executing high-profile consumer launches, Kaitlin’s expertise in marrying research with creative storytelling, media relations and social media has proven to drive measurable business results for brands like Michelin USA, Mizuno, Ashton Woods Homes, Tire Rack, among others.
Chris Terry
Vice President, Strategic Communications
Chris Terry is a 26-year public relations veteran, Founder of Weber Shandwick’s Automotive Practice and former speechwriter for Ford CEO Mark Fields while serving on the Product Communications staff at Ford Motor Company. Chris is known for creative storytelling, idea generation and media relations expertise based on over two decades of experience with OEMs and suppliers.
Drew Johnson
Associate Director, Editorial Content and Copy
Drew Johnson is a lifelong gearhead who grew up thinking it was normal to spend weekends road-rallying in the passenger’s seat of an MGB. He graduated from Miami University with a business degree and has served as an editor and contributor to several well-known automotive publications. Drew resides in Cincinnati.
Beth Nichols
Associate Director, Quality Assurance, Editorial
After spending several years at Road & Track and Car and Driver, Beth knows far more about the auto industry than she ever wanted to, including the nonsensical stuff, such as how BMW “solved” its displacement-based model-naming problem in the age of forced induction, why there’s a Turbo trim level for the Porsche Taycan EV, and how anyone thought that the Chevy SSR was a good idea. (Granted, she still struggles with the last one).
Todd Losey
Executive Media Director
Todd is a self-described media nerd with a penchant for proving the value of digital media investment. Drawing on his eclectic background as a mechanical engineer, teacher, coach, sales rep, and account manager, Todd is able to guide brand, agency, creative, and production teams from ideation to execution. As a Detroit native, Todd’s 23 years of experience in the auto industry runs the gamut, from diagnosing tooling challenges on the factory floor to presenting annual media plans in the boardroom.
Efrain Olivares
Senior Content Manager
Efrain brings a deep background in media relations, strategic communications, and storytelling to Telemetry Agency. Having worked heavily within the automotive industry, Efrain has also worked extensively in motorsports, B2B tech, and consumer tech – all the while keeping a pulse on changing media trends to find a way to tell a client’s story.
Adam Fowke
SEO Content Manager
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We’re a team of communications professionals, journalists who live and breathe content. How can we help grow your brand?